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It might only be your second most profitable. OK, I'm preaching to the converted. You already realize that next to their homes, your readers spend more money on cars, minivans and SUVs than any other purchase. And that's just for starters. They don't stop spending after the initial dotted line is signed. From extended warranties to insurance, repairs to personalization your readers love their cars. That's why the classified pages in newspapers and magazines are filled with quarter, half and even full page display ads paid for by car manufacturers, dealers, brake shops and quick lubes. Pages and pages of individual classified ads are devoted to pre-owned cars. Like I said, if it's not your largest vertical it probably comes in a close second. That's a quality problem! Problem? Your readers are going somewhere else to search out their next car when they should be on your website benefiting your automotive advertisers. But what to do? Developing a database driven automotive website with a detailed buyer's guide, daily automotive news and daily comprehensive new car road tests costs a ton of money and takes a small army of annoying programmers. Who wants that? The solution? AutoSite Direct! Your readers will love it while your advertisers won't go looking elsewhere. AutoSite Direct is a complete automotive website in a box, customizable to your website's look and feel. Choose to display daily news, reviews and road tests on new, used and future vehicles, or just opt for a single category to round out your content. Whichever way you choose, AutoSite Direct is Canadian automotive content at its best... and at its best price!
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